Someone I know, a student from Holy Name University in Tagbilaran, invited me to watch Uyayi (whatever that means) at MetroCentre Hotel. It’s supposed to be a concert with Chinchin Gutierrez for an environmental cause.I read somewhere that Chinchin is an environmental blah-blah advocate and that she is a movie actress. But I never heard or read about her singing career. Concerts are supposed to have singers and not actors or else that would be theater, correct me if I am wrong. But it did not interest me at all.
I ask him instead, how come an environmental awareness activity such as this concert, is done in a hotel where just by sitting there would already cause harm to the environment? The air-conditioner would be in full blast I’m sure. The seat covers would be washed with detergents and other chemicals to make it spunky new. With hundreds of people attending, the environmental impact surely would be a noticeable chunk in the climate change. Is this a good excuse for seeing a movie star? Or a hands down environmental watch to hmmm… well- watch and see if such cause is really relevant?
He told me he was not talking about environments, it is a cultural and tourism thing since the sponsors are the tourism students of Holy Name University and the provincial government of Bohol. I snapped back at him because I saw the ad and their come-on was a bad promotional strategy telling people about watching this and helping an environmental cause when in fact it has nothing to do with it. Why can’t they just tell the people that the funds will be used for some gallivanting around to a tourist destination? Well- this is creativity in the making on the positive side. They could be our future politicians. He told me he is going back at me. I am afraid he would be bringing the whole batch of tourism students from that university.
Anyways, if their cause is real, they could have done it at Plaza Rizal right under the trees. One carbon footprint less, di ba? And while the guests are paying P400, they can also give the non-paying bystanders (read: public) a chance to watch and listen, misinformation education no matter, giving their cause a justifiable place to go. That would have been a good promotional ploy.
But then again, I am not their marketing specialist.
I hope the proceeds of this “concert” will truly benefit the environment. Which environment if I may ask?
(Yeah, I am such a bitch.)
