Search and You Shall Find in My World

25 November 2007

Jollibee- Not a Participatory Company?


from Jollibee's website (http://www.jollibee.com.ph/corporate/phenomenon.htm)
The foundation of Jollibee's rapid growth has been its strategy to establish dominant market coverage complemented by its superior menu line-up, creative marketing programs and efficient manufacturing and logistics facilities in support of its widening restaurant chain. It is powered by teams of well-trained individuals embracing the culture of integrity and humility, working in a family-like environment of fun and togetherness.


I went out to have lunch at 3 in the afternoon at Jollibee Capitol. No long lines. Not so many people around. Somewhere in the corner were three store "managers" asking their crew to serve them anything they ordered and the crew scampered to do just that. That was why I assumed they were the store managers.

Anyways- they were doing some store evaluation I supposed. The man not-in-uniform asked the other uniformed managers what was SWOT. Having been in a company where almost every quarter a SWOT was necessary, I concluded they were in fact analyzing their store.

But wait, where were the other staff? I supposed a SWOT (Strengths-Weakness es-Opportunities -Threats Analysis, by the way, sir) should be discussed with all team-mates? Why the managers only?

And so I believed Jollibee is a participatory, team-driven company. What happened?


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1 comment:

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